THE QUESTION ON HOW MANY COLORS THERE ARE USED TO BE FAIRLY SIMPLE. BUT THE MORE WE INVESTIGATED IT, THE MORE COMPLEX IT HAS BECOME. THERE ARE 255 SHADES PER COLOR GOING FROM WHITE TO BLACK. TAKING PRIMARY COLORS AS A BASE, SUCH AS RED AND BLUE, THIS GIVES US 765 INDIVIDUAL SHADES. TO INCLUDE ALL OTHER COLORS, YOU NEED TO MULTIPLY AND MULTIPLY. IT DOESN’T REALLY MATTER ANYWAY AS THE HUMAN EYE IS ABLE TO DISTINGUISH 10 MILLION DIFFERENT COLORS. NO WONDER THAT WE CANNOT SIMPLY SAY THAT RED IS RED AND BLUE IS BLUE.
If we limit the question to blue we can safely say there are many different shades. Already in the Pantone color system we can find numerous, and that doesn’t include colors that are created for other special purposes. And so we cannot suffice with numbering the shades of blue anymore. We have to name them. Some of the most known are cyan, midnight blue, royal blue navy blue and ultramarin. But there are also blues with more poetic names, such as glaucous, viridian, sapphire, celeste and cerulean. All these shades are created out of other colors, giving each blue its own specific personality. And now there is Bennet Blue.
Mass Luciano is a Puerto Rican stylist and designer and the creator of men’s streetwear brand MASS. MASS consists of two capsules of contemporary basics per year and the designer always sticks to a simple color palette of black and white. Mass has a great talent to take every day basics like sweatshirts, t-shirts, shorts, and gives them a modern twist. “I like to combine easy to wear silhouettes with unexpected materials, bold graphics and textured detailing to make ordinary clothes feel special,” says Mass Luciano who creates all his fashion pieces in his small design studio in Hong Kong.
Antonio d’Esterre, photographer based in Los Angeles is a big fan of Mass Luciano and his streetwear brand. Together with his handpicked models he always seems to be able to bring just a little bit extra to the already contemporary fashion styles. Recently he shot with model Bennet Anthony and he did exactly that. And a little bit more. Black and white are the two colors that aren’t really considered to be colors. Obviously they are the shades that, added to another color, makes this color either darker or lighter, and thus changing an existing shade of color to somethingnez. If you add some other tints to that, an exisiting color can become its own character. Antonio did that when he shot items of the latest MASS collection. He used a bright blue background and placed his chosen model Bennet Anthony in the middle. Dressed in the black and white pieces Bennet changes the perception of blue. Add to that his fiery ginger hair color and we have something unique. Indeed, Bennet Blue. –BM-
All clothes are by MASS, massbranded.com.
ANTONIO D’ESTERRE | BEAUTIFULMAG
BENNET ANTHONY | BEAUTIFULMAG
MASS LUCIANO | BEAUTIFULMAG